LIZURá

LIZURá is a Russian brand of exclusive designer womenswear. Founded in 2017 in Saint Petersburg, the brand was created to offer exceptional everyday clothing for the modern woman. LIZURá represents a new take on classic style—distinctive garments that merge the luxury of runway fashion with the comfort of an urban woman’s daily dress code. The brand is built on original silhouettes, premium natural fabrics, and unique patterns.

The brand’s founder, Lora Lizura, is a Russian designer with French roots whose career has spanned Germany and London. Her invaluable international experience allows her to craft truly unique pieces. As the designer and creative force behind LIZURá, Lora maintains the highest standards for material quality, favoring textiles from France and Italy. Her engineering approach to design complements her unwavering artistic vision, resulting in exclusive cuts and custom hardware.

According to the founders of LIZURá, meticulousness, precision, and objectivity at every stage of the design process empower the brand to create exceptional garments that lie at the intersection of two worlds: the allure of haute couture and the practicality of an active city woman’s everyday wardrobe.